Influencer Marketing This Often-Overlooked Influencer Strategy is Critical for Success How do you make influencer marketing work when people are tuning out ads and drowning…Sway GroupApril 23, 2019
Influencer Marketing 5 Influencer Marketing Missteps to Avoid in 2019 There are plenty of misconceptions in the influencer and content marketing space; speculation and myths…Sway GroupApril 2, 2019
Influencer Marketing How to Manage Large-Scale Influencer Campaigns In-House Looking to make a truly big splash with your marketing? A large-scale influencer campaign may…Sway GroupMarch 26, 2019
Influencer Marketing College Cheat Scandal Shows Need for Influencer Crisis Plan So you’re a brand who decided to partner with a big-name social media influencer who’s…Sway GroupMarch 14, 2019
Influencer Marketing Walking the Walk with Brand Values and Influencer Marketing Consumers — especially millennials and Gen Z — are increasingly weighing brand values into their…Sway GroupMarch 13, 2019
Influencer Marketing Influencer Marketing For Industry Associations: Five Tips For Success The business of influencer marketing is estimated to reach a whopping $10 billion by the…Sway GroupFebruary 27, 2019
Influencer Marketing Why Pet Brands Should Be Engaging Influencers It can feel increasingly difficult to find common ground these days, which may be one…Sway GroupFebruary 20, 2019
Influencer Marketing The Whys and Hows of Influencer Marketing Quality Assurance Quality assurance (QA) can be thought of as the practice of avoiding defects or mistakes,…Sway GroupFebruary 6, 2019
Influencer Marketing Hottest Influencer Marketing Trends From 2018 And What To Watch In 2019 If you’ve never tried influencer marketing before, now is a great time to jump in.…Sway GroupJanuary 30, 2019
Influencer Marketing 5 Strategic Benefits of Multi-Flight Influencer Programs For brands looking to take their influencer marketing to the next level, multi-flight programs are…Sway GroupJanuary 9, 2019