Influencer Marketing New FTC Guidelines Are Good News for Both Brands and Influencers It’s always important to stay current with the FTC’s legal requirements for influencer marketing disclosures,…Sway GroupNovember 7, 2019
Sway Group B2B Influencer Marketing Podcast with DemandGen Radio Podcast fans, have you checked out DemandGen Radio? Host David Lewis airs a great live…Sway GroupNovember 5, 2019
Influencer Marketing What is Influencer Marketing? Getting Started for Success In today’s highly-connected digital world, consumers are largely tuning out traditional advertising in favor of…Sway GroupOctober 22, 2019
Influencer Marketing Marketing to the Modern Family: 3 Tips for Getting it Right For today’s families, diversity is the new normal. The so-called nuclear family has evolved into…Sway GroupSeptember 24, 2019
Influencer Marketing Why the Rising Trend in B2B Influencer Marketing Matters (And How to Get It Right) Influencer marketing in the consumer space shows no sign of slowing down, but what about…Sway GroupAugust 15, 2019
Influencer Marketing Marketing to Parents by Engaging Influencers – 5 Tips! Marketing to parents has come a long way in the last 20 years. The number…Sway GroupJuly 24, 2019
Influencer Marketing Get More User-Generated Content with Influencer Marketing If there’s a topic that attracts nearly as much buzz as influencer marketing, it’s user-generated…Sway GroupJuly 17, 2019
Social Media Marketing Instagram Creator Accounts Are Great for Influencers and Brands Instagram’s Creator Account feature was initially rolled out for users with over 10,000 followers, but…Sway GroupJune 14, 2019
Social Media Marketing 4 Ways to Create Better Engagement on Twitter Twitter now has a whopping 126 million daily active users, which means roughly 39 percent…Sway GroupJune 12, 2019
Influencer Marketing Influencer “Ripple Effect” Can Be the Best Part of a Campaign The influencer marketing industry is showing no signs of slowing down as businesses of all…Sway GroupMay 29, 2019