Influencer Marketing 3 Big Myths About NIL Influencer Marketing That Brands Need To Know NIL officially became a red-hot marketing topic on July 1, 2021, when the NCAA enacted…Sway GroupAugust 10, 2022
Find Influencers What Brands Should Know About Working With High-Profile Influencers Influencer marketing’s popularity has been on a seemingly never-ending rise, with marketers valuing influencers’ reach…Sway GroupJuly 14, 2022
Influencer Marketing 4 Ways Social Influencers Are More Influential Than Celebrities Influencer marketing isn’t really a new concept when you consider how celebrity endorsements have been…Sway GroupJanuary 7, 2022
Influencer MarketingSocial Media Marketing Which is the Best Social Media Platform for Influencer Marketing? We’re often asked which is the best social media platform for influencer marketing, and our…Sway GroupDecember 16, 2021
Sway Group Look for the Helpers: Companies Offering Aid During the Covid-19 Crisis As coronavirus news and updates continue to evolve at a rapid pace, we know that…Sway GroupMarch 17, 2020
Women in Business Sway Group’s Women-Led Agency Honors International Women’s Day This Sunday, March 8th, is International Women’s Day: a global day celebrating the social, economic,…Sway GroupMarch 6, 2020
Find InfluencersInfluencer Marketing Beyond Millennials: Influencer Marketing For Older Generations As of January 2020, there are over 48,800,000 Google results for the search term “marketing…Sway GroupJanuary 29, 2020
Influencer Marketing Sway Group Outperforms Industry Benchmarks in CreatorIQ-Backed Influencer Marketing Study Influencer marketing has been around long enough to have proven its worth, but compared to…Sway GroupJanuary 13, 2020
Sway Group Sway Group Featured in 2020 Chief Marketer 200 Best Agency List We’re very excited to announce that Sway Group is part of the Chief Marketer 200…Sway GroupDecember 3, 2019
Influencer Marketing New FTC Guidelines Are Good News for Both Brands and Influencers It’s always important to stay current with the FTC’s legal requirements for influencer marketing disclosures,…Sway GroupNovember 7, 2019