Sway Group will work with a diverse group of influencers to create engaging content that showcases the versatility, nutrition benefits,...

California Raisins selected Influencer and branded content agency Sway Group as its lead agency to handle influencer marketing, following a...

California Raisins is stepping up on Instagram and TikTok and has appointed Sway Group as its leading influencer agency for...

Danielle Wiley, CEO of Sway Group, joins fellow Forbes Agency Council members in sharing their best tips for creating a...

Founder and CEO of Sway Group, Danielle Wiley, draws on her previous experience at the Edelman public relations agency and...

Danielle Wiley, CEO of Sway Group, advises on how to handle controversy during a campaign or partnership, amidst Bud Light's...

CEO of Sway Group Danielle Wiley dives into three of the most common challenges franchises face—and how partnering with the...

Founder and CEO of Sway Group, Danielle Wiley shares the "skinny" on Meta's Branded Content tool changes and how it...

Members of Fast Company Executive Board provide guidance on how companies can launch a successful pop-up shop or kiosk to...

With TikTok under the microscope and a potential US ban looming, industry leaders including Danielle Wiley share what they are...

Sway Group's Founder and CEO, Danielle Wiley discusses the advantages and best-practice strategies for collaborating with smaller influencers.

Agency leaders, including Sway Group founder and CEO Danielle Wiley share strategies for overcoming challenges facing advertising, marketing, and public...

Danielle Wiley, CEO of Sway Group joins More Perfect Marketing podcast host David Baer to chat about modern-day influencer marketing...

Brands need a plan for navigating the 2023 social media environment, and CEO of Sway Group, Danielle Wiley, talks through...

Members of Forbes Agency Council, including Sway Group CEO, Danielle Wiley explore trends they expect to impact their work and...

CEO of Sway Group, Danielle Wiley, discusses three ways the relatively new offering and extension of YouTube's already powerful reach,...

Sway Group, a leading influencer marketing and branded content agency, was selected by Chief Marketer in the "2023 Chief Marketer 200" for...

For brands considering the possibility of moving to a four-day workweek, CEO of Sway Group, Danielle Wiley, looks at some...

By pushing exclusivity, brands may actually be hurting their own influencer marketing efforts- Danielle Wiley dives into the reasons why.

Founder and CEO of Sway Group, Danielle Wiley dives into some best-practice influencer marketing tips for the 2022 holiday shopping...

Sway Group recently launched Evercare’s first TikTok campaign and was able to help drive brand engagement with upbeat, entertaining and...

Danielle Wiley, CEO of Sway Group joins Ashleigh Banfield on NewsNation to discuss the Kanye/Adidas disaster. They discussed the risks...

Danielle Wiley, Sway Group CEO joins GoodDay DC to talk about how one can use social media to save amid...

Make the most of your seasonal marketing campaigns. Members of Forbes Agency Council share their thoughts on how the holidays...