Swayzine

FROM OUR CEO: “If TikTok gets banned, what happens to our campaign?” — brands “Should we even be considering TikTok […]

FROM OUR CEO: If there was a single running theme for this year’s Super Bowl ads (aside from ‘mostly safe

FROM OUR CEO: Here are just a few of the headlines that are popping up right now in response to

FROM OUR CEO: If you were making any marketing decisions based solely on my LinkedIn feed last week, you’d probably

FROM OUR CEO: Hello, and happy 2023! What a relief that we’re starting out the new year with such a

FROM OUR CEO: Since December is such a low-key month with so very little going on (*weak, sarcastic laugh*), I

FROM OUR CEO: As I write this, my agency management team has just returned from an in-person gathering in San

FROM OUR CEO: I don’t want to freak anyone out, but … *double-checks calendar* it’s already the end of October.

FROM OUR CEO: Did you see the news that Kim Kardashian recently landed in hot water with the SEC? The

I was recently asked to contribute to a Fast Company article on creative ways to reward top performers in a

You know that when a newsletter starts out with “HUGE NEWS!!!” you’re probably about to read about something that is

Is social commerce the Next Big Thing in influencer marketing, or the Next Big Fizzle? I’m sure you’ve seen some