The Sway Blog

Primal Branding Secrets: Insider Tips from Author Patrick Hanlon

Episode 23: Primal Branding Secrets: Insider Tips from Author Patrick Hanlon

April 3, 2023

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Influencer Talent Manager Johanna B. Voss shares her insider scoop on best-practice approaches to talent management.

Episode 22: Influencer Talent Manager Johanna Voss De-mystifies the Influencer Management Space

March 27, 2023

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Group of women sitting around a table laughing and working.

Let’s Re-define Women’s History This Month

March 23, 2023

FROM OUR CEO: March is a great month because 1) it’s no longer February, and 2) it’s the time when […]

Dr. Sanchez-Burks on Creating Rewarding Work Environments with Emotional Intelligence and Engagement

Episode 21: Creating Rewarding Work Environments with Emotional Intelligence and Engagement: Insights from Dr. Sanchez-Burks

March 20, 2023

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Finding trending sounds for short videos on TikTok and Instagram.

How to Use Trending Sounds for TikTok and Instagram Reels

March 16, 2023

The rise in short-form video content has made audio an integral part of the social media experience. In fact, 88% […]

Episode 20: Nicholas Lord | Student Athlete NIL Expert

Episode 20: Maximizing NIL Opportunities: Tips from Sports Marketing Expert Nicholas Lord, CEO of NOCAP for Engaging Student Athletes

March 13, 2023

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Hand holding up a phone with the TikTok Now app showing on the screen.

Worried about a TikTok ban? Here’s what to do!

March 9, 2023

FROM OUR CEO: “If TikTok gets banned, what happens to our campaign?” — brands “Should we even be considering TikTok […]

Kimberley McArthur: Multicultural Marketing

Episode 19: Expert Insights on Inclusive Brand Marketing: Kimberley McArthur Explores Critical Multicultural Marketing Nuances

March 6, 2023

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Man and woman in the kitchen cooking and crafting social media posts on a phone.

How Long Should Your Social Media Posts Be? A Quick Guide to Caption Character Counts

March 2, 2023

How long should your social media captions be? While we know how long social media captions are allowed to be, […]

Jason Falls on Influence Marketing

Episode 18: Influence Marketing with Podcaster and Influence Champion Jason Falls

February 27, 2023

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Yellow vintage television sitting on a yellow table with darker yellow background.

Why do we all love 😍 THIS so much?

February 23, 2023

FROM OUR CEO: If there was a single running theme for this year’s Super Bowl ads (aside from ‘mostly safe […]

Phone with LinkedIn app showing on screen to make LinkedIn Showcase Pages.

What Are LinkedIn Showcase Pages: An Easy Guide for Brands

February 21, 2023

If you want to make the most of your business’ LinkedIn profile, then you need to create LinkedIn Showcase Pages. […]

Sarah Penna on Patreon Creator Partnerships

Episode 17: Sarah Penna, Patreon’s Head of Creator Partnerships Digs into Creator Economy Challenges

February 20, 2023

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Woman sitting on a couch with a computer and cell phone.

The Ultimate Irony of the ‘De-Influencing’ Trend

February 16, 2023

FROM OUR CEO: Here are just a few of the headlines that are popping up right now in response to […]

David Abrams: Gaming Influencer

Episode 16: Gaming Influencer David Abrams Shares Insights on Connections and Affiliate Marketing

February 13, 2023

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