Sway Group 5 Reasons To Partner With Influencers For Charity Campaigns As you’ve likely noticed, influencers have become invaluable allies for brands. But they’re capable of…Tracie NallFebruary 23, 2024
Influencer Marketing Find Your Perfect Match: Choosing The Right Influencer Agency! In the ongoing whirlwind that is influencer marketing, trends zip by so fast, it's hard…Tracie NallFebruary 22, 2024
Swayzine Lessons in Celebrity Overload and the Power of Influencer Marketing! This year's Super Bowl spectacle was as grand as ever, with the eye-watering cost of…Tracie NallFebruary 15, 2024
Swayzine Our newsletter is getting a glow-up! Brace yourself for some mind-blowing awesomeness in 2024 As we step/freefall into 2024, I’m excited to share with some updates about this newsletter…Tracie NallJanuary 11, 2024
Podcast Episode 49: Caroline Dettman: Pioneering Gender Equality in Modern Marketing Caroline Dettman In this episode of The Art of Sway, host Danielle Wiley sits down…Tracie NallNovember 27, 2023
Podcast Episode 48: Field to Feed: Ali Cox on Amplifying Agri-Stories in the Digital Realm Ali Cox Ever found yourself scrolling through TikTok while waiting for your DoorDash order? It's…Tracie NallNovember 13, 2023
Podcast Episode 47: Work-Life Balance and Fair Pay: Lessons from Jessy Grossman of WIIM Jessy Grossman How can breaking the silence on pay rates foster better outcomes in influencer…Tracie NallNovember 6, 2023
Influencer Marketing 8 Technology Influencers You Should Follow for the Latest Tech Insights In the fast-paced world of technology, staying updated with the latest trends and gadgets has…Tracie NallNovember 2, 2023
Podcast Episode 46: The Hidden Power of Personality: ‘Brand Whisperer’ Naomi Gora’s Explosive Approach to Brand Building Naomi Gora Have you ever taken a personality test? Whether you’re a Myers-Briggs INFJ or…Tracie NallOctober 30, 2023
Podcast Episode 45: Reebok’s Renaissance: Connor Altier on Brand Influence and Responsibility Connor Altier The rising trend of 'deadstocking'—hoarding unworn sneakers as trophies—poses a unique challenge in…Tracie NallOctober 23, 2023
Podcast Episode 44: ‘Momfluenced’ Sara Petersen Unpacks Motherhood in the Influencer Age: Myths, Roles, and Realities Sara Petersen In this Art of Sway episode, host Danielle Wiley and guest Sara Petersen…Tracie NallOctober 16, 2023
Podcast Episode 43: Cooking Up Success: Navigating the Evolving World of Food Media with Sally from Ekus Group Sally Ekus Get ready for a fascinating behind-the-scenes look at the world of cookbook publishing,…Tracie NallOctober 9, 2023