Social Media Marketing Social Media Marketing: What Is YouTube Shorts and How Do You Use It? With the increasing popularity of TikTok and Instagram Reels, it’s no surprise other platforms are…Sway GroupFebruary 2, 2023
Podcast Episode 15: UCLA Adjunct Professor Lia Haberman Shares Insights on Today’s Creator Economy Lia Haberman: Influencer and Social Marketing Expert on Today's Creator Economy Are “influencers” just in…Tracie NallJanuary 31, 2023
Swayzine This Just In: Sky NOT Falling FROM OUR CEO: If you were making any marketing decisions based solely on my LinkedIn…Sway GroupJanuary 31, 2023
Podcast Episode 14: Ari Weinzweig on Leadership and the Zingerman’s Community of Businesses Ari Weinzweig: Zingerman’s CEO What exactly is a “revolution of dignity,” and how can such…Tracie NallJanuary 30, 2023
Podcast Episode 13: Eventbrite’s Sophie Vershbow Spills Her Social Media Strategy Secrets Sophie Vershbow: Social Media Strategy and Brand Outreach What is the most critical skill for…Tracie NallJanuary 23, 2023
Influencer Marketing How to Boost Sales Using Co-Op Advertising with Influencers As Sway Group’s Chief Revenue Officer, I’ve worked with countless brand ad campaigns over the…Sway GroupJanuary 16, 2023
Swayzine You can find us HERE in 2023 FROM OUR CEO: Hello, and happy 2023! What a relief that we’re starting out the…Tracie NallJanuary 12, 2023
Influencer Marketing Six Influencer Marketing Trends To Watch For In 2023 As we approach the end of yet another unique (and often unpredictable) year for consumers…Tracie NallJanuary 9, 2023
Influencer Marketing Working with Travel Influencers: A Quick Guide for Brands Instead of following the traditional path of degree, marriage, home, family, and maybe then saving…Tracie NallDecember 21, 2022
Social Media Marketing App Features: A Quick Guide to TikTok Now and How to Use It With the French-based app BeReal’s rise in popularity, it was only a matter of time…Tracie NallDecember 14, 2022
Social Media Marketing What is BeReal: A Quick Guide for Brands with Bonus BeReal Marketing Tips After reaching the #1 spot in the Apple App Store in July 2022, the BeReal…Tracie NallDecember 9, 2022
Swayzine Six Red-Hot Influencer Predictions for 2023 FROM OUR CEO: Since December is such a low-key month with so very little going…Tracie NallDecember 8, 2022