Influencer Marketing How to Follow FTC Guidelines for Sponsored Content It is vital that any piece of sponsored content, from a blog post to a…Sway GroupAugust 18, 2016
Sway Group Sway Group Turns 5 “The company we are today is so different from the company we started five years…Sway GroupJune 20, 2016
Digital AdvertisingInfluencer Marketing Leverage Paid Media to Gain Earned Media Paid media. Owned media. Earned media. There are so many media buzzwords - it can be overwhelming…Sway GroupMay 11, 2016
Sway Group Engaging Moms on Instagram and Pinterest: It’s All About Value Is a picture really worth a thousand words? In our increasingly info-heavy world, visual content…Sway GroupJune 30, 2015
Social Media Marketing How to Maximize Your Television Advertising with Complementary Content Marketing In the days following a nationally televised game, event or award show, conversation in the…Sway GroupFebruary 4, 2015
Influencer Marketing Meet Tiffany Romero – Sway Group’s President, Influencer Management (Also known as our Chief Evangelist) Tiffany Romero, Sway Group's President, Influencer Management, is one of Sway Group’s partners, working behind…Sway GroupOctober 28, 2014
Sway Group Why It’s Insulting To Ask Bloggers to Work for Free We are big fans of the recent New York Times article titled Slaves of the…Sway GroupOctober 29, 2013
Sway Group 6 Must-Follow Pinterest Boards There's nothing like a few hours to get lost on Pinterest, taking in hundreds of…Sway GroupJuly 5, 2012