“We need to figure out TikTok influencer marketing.” More and more brands seem to be…
Francesca BanducciJune 16, 2021
First there was Instagram Reels, then Instagram Shop, then a rearrangement of your home feed,…
Francesca BanducciNovember 20, 2020
Do you know that the right Instagram influencers have the ability to increase brand awareness…
Francesca BanducciOctober 29, 2020
For influencers and brands, the FTC guidelines for influencer marketing are likely something you’re aware…
Francesca BanducciOctober 27, 2020
Regardless of whether you run your influencer marketing campaigns in-house or outsource the work, the…
Francesca BanducciAugust 11, 2020
According to the Influencer Marketing 2020 report from Influencer Intelligence, 84% of marketers say they’re…
Francesca BanducciAugust 23, 2019
Today’s digital influencers are more than social mavens: they are content creators with diverse skill…
Francesca BanducciAugust 21, 2019
Certain types of content, by their nature, are time-sensitive - i.e. promotions, holidays, new product…
Francesca BanducciMarch 14, 2018
Ah, Google's Search Trends Year in Review. One of the best recaps of the year,…
Francesca BanducciDecember 14, 2017
