Sway Group Everything You Need To Know About Instagram Reels Video is currently dominating the internet, and short-form video is gaining traction with consumers and…Francesca BanducciNovember 23, 2020
Sway Group The Ultimate Guide To Instagram Guides Instagram launches have been coming quickly this year. First there was Instagram Reels, then Instagram…Francesca BanducciNovember 20, 2020
Social Media Marketing Instagram Influencer Marketing: The Ultimate How-To Guide For Success When it comes to influencer marketing, Instagram is a top-performing social media platform for brands.…Francesca BanducciOctober 29, 2020
Sway Group FTC Guidelines For Influencer Marketing: What You Need To Know For influencers and brands who use influencer marketing, the FTC guidelines are likely something you’re…Francesca BanducciOctober 27, 2020
Influencer Marketing How to Measure Influencer Marketing ROI: Everything You Need to Know According to the Influencer Marketing 2020 report from Influencer Intelligence, 84% of marketers say they’re…Francesca BanducciAugust 23, 2019
Influencer MarketingSocial Media Marketing Beyond the Campaign: 3 Creative Ideas for Reusing Influencer Content Today’s digital influencers are more than social mavens: they are content creators with diverse skill…Francesca BanducciAugust 21, 2019
Influencer Marketing Top 8 Steps to Creating a Winning Influencer Marketing Strategy that Drives Sales Regardless of whether you run your influencer marketing campaigns in-house or outsource the work, the…Francesca BanducciJuly 11, 2019
Content Marketing Evergreen Content: What is it? Why do I care? Certain types of content, by their nature, are time-sensitive - i.e. promotions, holidays, new product…Francesca BanducciMarch 14, 2018
Content Marketing Use Google Search Term Trends to Inform Influencer Content Ah, Google's Search Trends Year in Review. One of the best recaps of the year,…Francesca BanducciDecember 14, 2017
Influencer Marketing What Brands Needs To Know About The Unpredictable Facebook Algorithm There are a number of disturbing elements to the Russian election hacking scandal — most…Francesca BanducciNovember 21, 2017