Press Highlights

To Kill All the Likes or Long Live the Likes?

Five Influencer Marketing Missteps To Avoid In 2019
Mar 27, 2019 Forbes

How Mom Bloggers Helped Create Influencer Marketing
Mar 19, 2018 Ad Week

Influencers help promote ABLEnow financial savings tool for those with disabilities
Nov 29, 2019 CampaignUS

The Ins And Outs of Using Influencers To Market To Gen Z
Oct 1, 2019 Forbes

Danielle Wiley – Founder & CEO, Sway Group
May 26, 2019 Underdog.NY

Influencing the Influencers
Sep 2, 2016 GCI

Tuesday Morning Stir
Aug 2, 2016 Agency Spy

Sway Group Acquires iFabbo
Aug 1, 2016 WWD

Sway Group Celebrates Five Year Milestone …
June 22, 2016 BusinessWire

Ask an Influencer: The biggest misconceptions …
May 26, 2016 Digiday

How This Entrepreneur Built a $4.3 Million …
Jan 4, 2016 Inc.com

PR PROfile: Danielle Wiley, Sway Group
Nov 11, 2015 Bulldog Reporter

Sway Group builds massive engagement to win Bulldog Bronze
May 27, 2015 Bulldog Reporter

Sway Group connects big brands with army of 90,000 bloggers
Feb 20, 2015 San Francisco Business Times

A case for the middleman: Danielle Wiley built …
Jan 27, 2015 Bizwomen

This Agency Quickly Delivered 18 Million Targeted Impressions for CVS Pharmacy
Jan 12, 2015 Adweek

The 10 biggest debuts on the Bay Area’s largest women-owned businesses list
Nov 1, 2014 San Francisco Business Times

Online Native Ads Are Held To Higher Standards Than Those on TV
Oct 4, 2014 TechCrunch

CEO Relishes Top 100 Women-owned Businesses Honor for Mill Valley Company
Sept 28, 2014 Mill Valley Patch

Former Edelman Executive Debuts Blogger Venture
Mar 21, 2013 PR Week

World’s Largest Group of Female Bloggers Created
Mar 16, 2013 Crain’s Chicago Business

Now Mommy Bloggers Have Their Own Talent Agency
June 20, 2011 Ad Age

Five Surprising Ways Paid Media Can Amplify Influencer Marketing
Nov 21, 2019 Forbes

Choosing An Influencer Marketing Agency Or Platform: Five Questions To Ask
Oct 24, 2019 Forbes

Four Best Practices For A Killer B2B Content Marketing Strategy
Aug 26, 2019 Forbes

Beyond The Mommy Blog: Five Niche Parenting Markets And How To Reach Them
July 30, 2019 Forbes

How To Drive User-Generated Content Through Influencer Marketing
July 3, 2019 Forbes

Five Big Content Marketing Mistakes And How To Avoid Them
May 29, 2019 Forbes

This Often-Overlooked Influencer Strategy Is Critical For Success
Apr 22, 2019 Forbes

Five Influencer Marketing Missteps To Avoid In 2019
Mar 27, 2019 Forbes

Influencer Marketing For Industry Associations: Five Tips For Success
Feb 20, 2019 Forbes

Influencer Marketing: Hottest Trends From 2018 And What To Watch In 2019
Jan 16, 2019 Forbes

How To Pick A Social Platform For Your Next Influencer Marketing Campaign
Nov 16, 2018 Forbes

The Five Secrets Behind Every Wildly Successful Influencer Campaign
Aug 23, 2018 Forbes

10 Ways To Get An Influencer’s Attention
July 26, 2018 Forbes

How To Make Human Connections Work For Your Brand
Oct 19, 2018 Forbes

Should Brands Fear Instagram’s Feed Algorithm?
March 17, 2016 Social Times

How Can Brands Leverage Technology To Better Connect With Customers?
July 14, 2018Forbes

Beyond Millennials: Influencer Marketing For Older Generations
July 11, 2018 Forbes

From Aspirational To Off The Cuff: Instagram’s Evolving Aesthetics
June 24, 2018 Forbes

More Than Awareness: Influencer Marketing’s Role In The Sales Funnel
May 29, 2018 Forbes

To Kill All the Likes or Long Live the Likes?
Aug 3, 2019 MediaPost

Disregard Speculation—Influencer Marketing Is Still a Necessity in Strategies
June 4, 2019 Adweek

5 Benefits That Come From Working With an Influencer Agency of Record
Sep 14, 2018 Adweek

5 Tips for Using Influencers to Alleviate a Crisis
May 22, 2018 Ragan’s PR Daily

#MeToo and #TimesUp Have Done Their Part. It’s Time for Higher-Ups to Do Theirs
April 8, 2018 Adweek

How Mom Bloggers Helped Create Influencer Marketing
Mar 19, 2018 Adweek

How to Stop Influencer Fraud Before it Starts
Feb. 1, 2018 Adweek

Why Eliminating Net Neutrality Is Bad for Women
Jan. 15, 2018 Adweek

5 Ways for Influencers to Leverage Pinterest’s Smart Feed Algorithm
Jan 8, 2018 Adweek Social Pro Daily

Facebook needs to tame its overactive algorithm
Nov 18, 2017 VentureBeat

4 Traits Influencers Possess
Oct 6, 2015 Entrepreneur

Ad Tech Is Giving Influencer Campaigns a Programmatic Boost
Nov 19, 2019 Adweek

Instagram Removing Likes Could Boost Social Commerce and Retail Measurement
Nov 14, 2019 eMarketer

12 Expert Tips To Create A Successful Online Review System
Oct 24, 2019 Forbes

The deal adds ‘a touch of glamour and excitement’ to the platform
Oct 10, 2019 Ad Age

12 Tactics To Ramp Up Your Holiday Marketing During The Fall Season
Oct 8, 2019 Forbes

What’s a Creator Anyway? It Depends on the Platform
Oct 3, 2019 eMarketer

‘Close Friends,’ for a Monthly Fee
Sep 17, 2019 The Atlantic

New York’s Philharmonic Taps ‘Influencers’ to Lure Millennials
Sep 14, 2019 Wall Street Journal

15 Strategies To Effectively Combine SEO And Social Media Campaigns
Sep 13, 2019 Forbes

Video Ads in Social Media 2019
Sep 5, 2019 eMarketer

What your brand needs to know about the burgeoning video-game streaming battle
Aug 13, 2019 Ad Age

11 Ways To Encourage Customers To Review And Recommend Your Company
Aug 12, 2019 Forbes

12 Lessons Agency Professionals Learned From Uniquely Challenging Campaigns
Mar 28, 2019 Forbes

15 Challenges Marketers Faced In 2018 (And What They Learned)
Jan 28, 2019 Forbes

11 Strategies For Keeping Viewers Engaged After A High-Profile Ad
Jan 18, 2019 Forbes

14 Tips For Honing Your Professional Skills In 2019
Jan 8, 2019 Forbes

Eight Tips For Creating More Engaging Podcast Ads
Dec 13, 2018 Forbes

Stuck In The Old Ways Of Advertising? Here Are 10 Tips
Nov 29, 2018 Forbes

How To Master The Art Of Going Live
Nov 27, 2018 Forbes

Finding Success with Influencer Networks: Q&A with Tiffany Romero
Jan 25, 2018 Businessese

With FTC cracking down, how should brands approach influencer marketing?
Nov 8, 2016 Marketing Dive

How To Pick The Right Agency For Your Business: 5 Things To Consider?
Jan 11, 2018 Forbes

How to Connect with Brands & Find Sponsored Content
Oct 20, 2015 Food Blogger Pro

What is Massive Sway Looking for in Bloggers Who Want to Work With Brands?
May 2, 2015 Learn to Blog Hangouts

Building a Team of Influencers with Tiffany Romero
Feb 17, 2015 Brilliant Business Moms

Guest Posting And Sponsored Opportunities From The SITS Girls With Tiffany Romero
Feb 16, 2015 Beyond Your Blog

Gold Marcom Award
Nov, 2019

PR Daily Award – Honorable Mention
May 29, 2019

Platinum Marcom Award
November, 2018

Movers and Shakers
Aug 26, 2016 Marin Independent Journal

10 Fastest-Growing Women-Led Companies in San Francisco
Dec 7, 2015 Inc.

San Francisco Business Times 2015 Class of Fast 100
Oct 21, 2015 San Francisco Business Times

San Francisco Business Times’ List of Top Women-Owned Businesses for 2nd Year
Sep 25, 2015 San Francisco Business Times

PR News’ Agency Elite Awards Finalist in the Marketing to Women category
Aug 14, 2015 PR News

SheKnows Media Announces the 2015 #Femvertising Awards Finalists
June 02, 2015 SheKnows Media

Digiday Content Marketing Awards
April 13, 2015 Digiday

PR News’ Social Media Icon Awards
April 9, 2015 PR News

Winners of the Outstanding 2014 Bulldog Awards Programs Announced
March 10, 2015 Bulldog Reporter

Sway and Energems Win PR News’ Digital PR Award for Best Social Networking Campaign
Oct 10, 2014 PR News