The Sway Blog
Episode 20: Maximizing NIL Opportunities: Tips from Sports Marketing Expert Nicholas Lord, CEO of NOCAP for Engaging Student Athletes
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Worried about a TikTok ban? Hereâs what to do!
FROM OUR CEO: âIf TikTok gets banned, what happens to our campaign?â â brands âShould we even be considering TikTok […]
Episode 19: Expert Insights on Inclusive Brand Marketing: Kimberley McArthur Explores Critical Multicultural Marketing Nuances
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How Long Should Your Social Media Posts Be? A Quick Guide to Caption Character Counts
How long should your social media captions be? While we know how long social media captions are allowed to be, […]
Episode 18: Influence Marketing with Podcaster and Influence Champion Jason Falls
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Why do we all love đ THIS so much?
FROM OUR CEO: If there was a single running theme for this yearâs Super Bowl ads (aside from âmostly safe […]
What Are LinkedIn Showcase Pages: An Easy Guide for Brands
If you want to make the most of your businessâ LinkedIn profile, then you need to create LinkedIn Showcase Pages. […]
Episode 17: Sarah Penna, Patreonâs Head of Creator Partnerships Digs into Creator Economy Challenges
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The Ultimate Irony of the âDe-Influencingâ Trend
FROM OUR CEO: Here are just a few of the headlines that are popping up right now in response to […]
Episode 16: Gaming Influencer David Abrams Shares Insights on Connections and Affiliate Marketing
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How to Improve Your Social Media Marketing with TikTok Academy
With 66% of TikTok users admitting the app has influenced their purchasing decisions, itâs clear that incorporating TikTok into your […]
Social Media Marketing: What Is YouTube Shorts and How Do You Use It?
With the increasing popularity of TikTok and Instagram Reels, itâs no surprise other platforms are trying to catch up. In […]
Episode 15: UCLA Adjunct Professor Lia Haberman Shares Insights on Todayâs Creator Economy
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This Just In: Sky NOT Falling
FROM OUR CEO: If you were making any marketing decisions based solely on my LinkedIn feed last week, youâd probably […]
Episode 14: Ari Weinzweig on Leadership and the Zingermanâs Community of Businesses
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