Podcast Episode 31: Innovations in Shoppable Content: A Conversation with Bridget Fahrland from Edelman Bridget Fahrland Shoppable content and ‘shoppability’ are red-hot industry terms these days, but today’s brands…Tracie NallJune 5, 2023
Swayzine This is why you need a ‘bucket of money’! Now that Sway Group has been around for *checks calendar* twelve years, we really notice…Tracie NallJune 1, 2023
Podcast Episode 30: Influencing Women’s Approach to Fitness with Dr. Michelle Segar, Author of ‘The Joy Choice’ Dr. Michelle Segar Women's fitness journeys are often fueled by weight loss objectives, but is…Tracie NallMay 29, 2023
Influencer Marketing Get Inspired By These Travel Influencer Marketing Campaigns Before anyone goes on a vacation, they do research to figure out where they should…Tracie NallMay 26, 2023
Influencer Marketing A New Audience for Brands? How to Work with Gaming Influencers The gaming industry has seen a massive surge in popularity in recent years. In 2022,…Tracie NallMay 24, 2023
PodcastSway Group Episode 29: Moms & Influence: The Power of Authentic Representation with Christina Soletti from Ergobaby Christina Soletti from ErgobabyAren’t we all officially tired of picture-perfect (and wholly unrealistic) depictions of…Tracie NallMay 22, 2023
Swayzine Influencers: This Time, It’s Personal Are we in the media era of our current social media age? If you’ve spent…Tracie NallMay 18, 2023
Podcast Episode 28: The Sweet Side of Influence: How Leslie Polizzotto from The Doughnut Project Masters the Art of Sway for Ongoing Brand Success Leslie Polizzotto from The Doughnut Project Want to know how Instagram, flavor innovations, and eye-catching…Tracie NallMay 15, 2023
Swayzine 📣 Announcing Season 3 of The Art of Sway: Spotlighting Women Over 50🎙️ Interested in inspiring conversations with remarkable women who have broken barriers, shattered stereotypes, and made…Tracie NallMay 7, 2023
Podcast Episode 27: Breaking Age Barriers: Insights from Influencer, Yogi, and CEO Lorraine Ladish on Overcoming Ageism in Media and Marketing Influencer, Yogi, and CEO Lorraine Ladish Anyone else completely tired of the ageism in media…Tracie NallMay 4, 2023