When it comes to marketing for entertainment brands, creator partnerships have become increasingly popular–for a…
Tracie NallAugust 30, 2024
Get ready for a soapbox rant, friends! I addressed this topic via my LinkedIn recently,…
Tracie NallMarch 28, 2024
As you’ve likely noticed, influencers have become invaluable allies for brands. But they’re capable of…
Tracie NallFebruary 23, 2024
Christina Soletti from ErgobabyAren’t we all officially tired of picture-perfect (and wholly unrealistic) depictions of…
Tracie NallMay 22, 2023
Influencer marketing has become an increasingly mainstream marketing strategy in recent years, featuring a dramatic…
Francesca BanducciMay 18, 2022
For our agency, the new year is starting out with a big reason to celebrate:…
Tracie NallJanuary 11, 2022
We are very excited to announce that Sway Group was recently honored with three MarCom…
Tracie NallDecember 13, 2021
While there are a number of factors to consider, choosing the right influencer is crucial…
Francesca BanducciSeptember 10, 2021
