Paying Instagram is exactly the opposite of what most boycotters want to do right now.

CreatorIQ, the leading enterprise software for influencer marketing, announced the launch of its Certified Partner program, a select group of...

“You now have an opportunity to use your upended marketing budget in fresh ways, to step away from outdated approaches.”...

Because expecting kids to interact with the back of a cereal box while eating breakfast is rather Stone Age, Pebbles...

Many brands are issuing statements condemning racism.

It surely isn’t news to you that influencer marketing has been criticized for having a diversity problem. As blogger Stephanie...

Today we’re speaking with Danielle Wiley, Founder & CEO of Sway Group.

But how can a company best apply marketing principles to attracting talent? Twelve contributors to Forbes Agency Council explore this...

“Have your people call my people” is a well-worn phrase finding a voice among a new generation of famous faces:...

One of the most innovative approaches to marketing in the last year has been the growth of experiential marketing. By...

We've all seen the myriad of articles around the "death of influencer marketing" these last few weeks, from VICE to...

Companies and organizations have had to make a lot of changes in recent weeks — from operations to services to...

It goes without saying that we’re all worried right now. We have concerns about our health, our loved ones, our...

Brands and organizations need to prioritize responsible outreach during these uncertain times, and one of the best ways of doing...

Artificial intelligence, if properly implemented, allows a business to automate a large volume of repetitive tasks. For an agency, this...