Measuring Success: The Power of Tracking Metrics
As we barrel toward the end of the year, I have been finding myself spending a lot of time thinking […]
HO HO HOliday Predictions for 2024
Hey there, I know it feels weird to be thinking about the holiday season while it’s one MEELION degrees outside,
July 11 Swayzine🌞: Forbes Feature, LGBTQIA+ Creator Challenges🌈, and More
Hello, and happy July! I hope you had a great holiday last week, filled with good times with family and
Stay Ahead of the Curve: Gen Z Attraction Strategies Revealed
If you’ve been keeping up with our Art of Sway + ICYMI podcast you might have noticed a trend over
Cheeses take the wheel!
I hope you’re all doing well, Swayzine fam! I just got back from a really wonderful weekend “up north” at
Influencers vs. Brands: The Latest Social Media Showdowns
For this week’s newsletter, I thought it would be fun to cover a few high-profile brand moments in social media
The Ultimate Guide to Leveraging Influencer Marketing For Your Restaurant
Social media can help make or break the success of a business these days–restaurants are no exception. With a strong
Who Else Had to Prove People Wrong? Career Story Time!
I’ve got a bit of a different topic for us today. Have you ever been told that you wouldn’t make
3 Types of Influencer Content & How to Use Them
Hello! We’ve been having lots of conversations lately with folks who are new to influencer marketing, and something that is
Tiktok ban, shmiktok ban: embrace a ‘no worries’ POV
I’ve been keeping an eye on the news, just like you probably have — the buzz around a potential TikTok
My Conference Diary: Beer, Bread, and Branding
I went to the ANA’s (Association of National Advertisers) one-day Influencer Marketing Conference in Chicago last week, and I can’t
Spring Into Action: Fresh Updates
Spring has officially sprung, and here in Michigan I’m thrilled to see my garden coming back to life. My weeping