How To Refresh 17 Tried-And-True Marketing Strategies For Gen-Z Successful marketing strategies of the past are continually being reimagined and tailored to resonate with…Rebecca GannMarch 11, 2024
TikTok is going longform — marketers aren’t TikTok threw more weight behind long-form content when it announced on Tuesday that its revised creator fund…Rebecca GannMarch 7, 2024
18 Of The Best Ways For Agencies To Create A Functional Knowledge Bank As the saying goes, you don’t know what you don’t know. In a marketing, advertising…Rebecca GannFebruary 26, 2024
How Marketers Can Build Strong Relationships With Sales Teams Marketing and sales teams often face challenges in collaborating because they operate with distinct objectives…Rebecca GannFebruary 20, 2024
Choosing The Right Influencer Agency: 5 Key Questions To Ask The rise of influencer marketing has been nothing short of a revolution. Influencers are now…Rebecca GannFebruary 20, 2024
How To Deal With An Agency Client Who Goes MIA Mid-Project A client disappearing in the middle of a project not only disrupts their agency team’s…Rebecca GannFebruary 19, 2024
Affiliate Marketing And Influencers: Redefining Brand Engagement In 2024 The landscape of influencer marketing is embracing an exciting and highly effective shift toward affiliate…Rebecca GannFebruary 19, 2024
Creating a better workplace: 20 ways to leverage innovative technology An exceptional workplace experience should be at the top of many companies’ lists when it…Rebecca GannFebruary 19, 2024
16 ways to create engaging advertising and attract new customers In today’s tight economy, consumers and business owners alike are taking a closer look at…Rebecca GannFebruary 19, 2024
As influencer marketing RFPs mature, measurement, attribution and emerging trend strategies come into focus Brands’ influencer marketing requests for proposals (RFPs) are zeroing in on measurement and attribution as…Rebecca GannJanuary 24, 2024