Marketers are looking to mitigate potential risks of influencer marketing by working with more brand…
Rebecca GannApril 9, 2024
In 2024, the stakes in influencer marketing have never been higher. Success now demands more…
Rebecca GannApril 4, 2024
As influencer marketing has continued to grow and normalize for B2C brands, marketers behind B2B…
Rebecca GannMarch 26, 2024
The way we run businesses and organize our teams is going through a massive shake-up,…
Rebecca GannMarch 25, 2024
Although the digital age has brought forth innovative tools and trends, certain “old-fashioned” public relations…
Rebecca GannMarch 19, 2024
It may seem like an uphill battle when you are just starting out in business,…
Rebecca GannMarch 14, 2024
An uncertain future is nothing new for TikTok. Over the last few years, there have been multiple…
Rebecca GannMarch 12, 2024
Successful marketing strategies of the past are continually being reimagined and tailored to resonate with…
Rebecca GannMarch 11, 2024
TikTok threw more weight behind long-form content when it announced on Tuesday that its revised creator fund…
Rebecca GannMarch 7, 2024
