We’re not quite there yet, but marketers see a future where brands opt for creators…
Tracie NallFebruary 8, 2022
Bush’s canned goods is leaning into user-generated content (or UGC) — the company’s next commercial…
Tracie NallFebruary 3, 2022
Let’s be honest, shall we? Most of us thought we’d be in a different—perhaps better—place…
Tracie NallJanuary 31, 2022
Influencer marketing has been around for a long time, and it all started with mainstream…
Tracie NallJanuary 17, 2022
Marketing trends come and go, constantly evolving as brands strive to better leverage the latest…
Tracie NallJanuary 14, 2022
After another year like no other, it’s difficult to deny the increasing practicality of influencer…
Tracie NallJanuary 11, 2022
Sway Group, a leading influencer marketing and branded content agency, announces that it was selected…
Tracie NallJanuary 11, 2022
When it comes to the term “cancel culture,” PR pros might be tempted to steer…
Tracie NallDecember 20, 2021
Talking Influence chatted with Danielle Wiley, CEO, and Founder of directory listed agency, Sway Group,…
Tracie NallDecember 15, 2021
