12 Tactics To Ramp Up Your Holiday Marketing During The Fall Season Most commercial enterprises consider October the official start of the holiday season. Both Halloween and…Tracie NallOctober 8, 2019
What’s a Creator Anyway? It Depends on the Platform Creators are all over the news, but are they different from influencers? While it’s easy…Tracie NallOctober 3, 2019
The Ins And Outs of Using Influencers To Market To Gen Z In addition to finally getting to visit Brooklyn’s hot new Industry City complex, the Youth…Tracie NallOctober 1, 2019
It’s All About The Money: The Rise And Fall (And Rise Again) Of Influencer Marketing There’s no other way to say it: If you’re doing influencer marketing in 2019, there’s…Tracie NallSeptember 26, 2019
‘Close Friends,’ for a Monthly Fee Influencer culture has normalized charging money for all kinds of intimacy.Tracie NallSeptember 17, 2019
New York’s Philharmonic Taps ‘Influencers’ to Lure Millennials Orchestra invites social-media stars to promote its new season in a bid to give classical…Tracie NallSeptember 14, 2019
15 Strategies To Effectively Combine SEO And Social Media Campaigns Many traditional marketers see search engine optimization (SEO) and social media as trying to do…Tracie NallSeptember 13, 2019
Video Ads in Social Media 2019 Video creators helped put YouTube on the map, but social properties want a slice of…Tracie NallSeptember 5, 2019
Four Best Practices For A Killer B2B Content Marketing Strategy What makes a successful business-to-business (B2B) content marketing strategy different from marketing directly to consumers?…Tracie NallAugust 26, 2019
WHAT YOUR BRAND NEEDS TO KNOW ABOUT THE BURGEONING VIDEO-GAME STREAMING BATTLE In this week's Technically Speaking, Microsoft’s Mixer presents a challenge to Amazon’s Twitch—using a real-life…Tracie NallAugust 13, 2019