Why Smaller Influencers Outshine Mega-Influencers In The Age Of Social Media
Sway Group’s Founder and CEO, Danielle Wiley discusses the advantages and best-practice strategies for collaborating with smaller influencers.
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15 Challenges Agencies Are Preparing To Meet In 2023
Agency leaders, including Sway Group founder and CEO Danielle Wiley share strategies for overcoming challenges facing advertising, marketing, and public
3 Ways ChatGPT Can Help Brand Marketers
In this Fast Company article, Sway Group CEO Danielle Wiley highlights three ways that brand marketers can leverage ChatGPT including
The Creator Marketing Complex is Unprepared for Deepfakes
Sway Group founder and CEO Danielle Wiley shares thoughts on deepfake technology and navigating brand safety with creator likeness misuse.
More Perfect Marketing Ep.153- Modern Day Influencer Campaigns
Danielle Wiley, CEO of Sway Group joins More Perfect Marketing podcast host David Baer to chat about modern-day influencer marketing
4 Ways To Survive Social Media Chaos In 2023
Brands need a plan for navigating the 2023 social media environment, and CEO of Sway Group, Danielle Wiley, talks through
Social Media Trends to Watch for 2023
What hot influencer trends should you have on your radar? CEO of Sway Group, Danielle Wiley, shares her predictions for
Biggest Influencer Trends to Watch for in 2023
Marketing guru Danielle Wiley joins Good Day DC to talk about how the influencer market will impact consumers this year.
15 Trends Agency Leaders Expect To Impact Their Work In 2023
Members of Forbes Agency Council, including Sway Group CEO, Danielle Wiley explore trends they expect to impact their work and
Here’s Why YouTube Shorts May Be a Brand’s Best Friend in 2023
CEO of Sway Group, Danielle Wiley, discusses three ways the relatively new offering and extension of YouTube’s already powerful reach,
Why Super Bowl Ads Will Likely Bypass Influencers
Danielle Wiley, CEO, and founder of influencer marketing agency Sway Group discusses the trend of Brands using traditional celebs rather
Deion Sanders and the Importance of Branding for NIL Success, with Danielle Wiley
Danielle Wiley, the CEO, and founder of Sway Group dissects how athletes can better market themselves no matter the size