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Blogger Marketing

Seven Innovative Influencer Marketing Tactics That Experts Swear By

influencer marketing tactics

Influencer Marketing Tactics Are Evolving Is blogging dead? According to Google’s search results (as of this writing, anyway), there are over 34 million answers to this question, all of which vary by author opinion. In my experience as a previous blogger and  CEO of Sway Group, blogging is alive and well, but it sure does look different. Blogs have evolved and…

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Food Brands And Influencer Marketing: A Recipe For Holiday Success

best food influencers

Food brands and influencer marketing go hand in hand, especially during the holidays. Few consumer verticals are so deliciously well suited for influencer marketing as food. Work with the best food influencers to create original, creative content that makes your product shine. Consider how people are finding holiday mealtime inspiration these days: while there will surely always be a place…

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Boost Black Friday Marketing with Influencers

black friday marketing

Boosting your Black Friday marketing is possible with strategic influencer marketing. Influencer marketing campaigns timed with peak shopping days can be an effective strategy. While Black Friday still draws the biggest crowds (over 154 million shoppers in stores and online, according to the National Retail Federation), the way consumers approach this historically big shopping weekend is evolving thanks to factors…

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