If you have happy customers and a good product, you might think that's enough to…
Tracie NallAugust 12, 2019
The early 2000s brought about the beginning of the "mommy blogging" trend, a time when…
Tracie NallJuly 30, 2019
The stats don't lie - 95% of consumers favor credible content from industry influencers over…
Tracie NallJuly 18, 2019
If there’s a topic that attracts nearly as much buzz as influencer marketing, it’s user-generated…
Tracie NallJuly 3, 2019
According to a recent study by Hubspot, when it comes to getting information from and…
Tracie NallJune 25, 2019
A study has shown that significantly more than half of consumers will patronize—or avoid—businesses that…
Tracie NallJune 24, 2019
Between Unilever’s call to action against influencer fraud, headline-grabbing PR disasters like the Fyre Festival…
Tracie NallJune 4, 2019
“Content marketing” is a buzzword-sounding term that unfortunately is being used interchangeably with influencer marketing,…
Tracie NallMay 29, 2019
Once a bleeding-edge tactic, influencer marketing is now widely accepted as an extremely effective method…
Tracie NallApril 22, 2019
