A Pause for Influencer Marketing Paying Instagram is exactly the opposite of what most boycotters want to do right now.Tracie NallJuly 2, 2020
CreatorIQ Announces Certified Partner Network For Global Influencer Efforts CreatorIQ, the leading enterprise software for influencer marketing, announced the launch of its Certified Partner…Tracie NallJune 26, 2020
Use It or Lose It: How to Spend Your Upended Marketing Budget the Right Way “You now have an opportunity to use your upended marketing budget in fresh ways, to…Tracie NallJune 12, 2020
Pebbles Campaign: 23 Influencers + 30 Videos = 6,900 Clicks Because expecting kids to interact with the back of a cereal box while eating breakfast…Tracie NallJune 11, 2020
Brands and influencers are stopping their marketing campaigns to focus on messaging around the George Floyd protests Many brands are issuing statements condemning racism.Tracie NallJune 4, 2020
Diversity In Influencer Marketing: Why Your Brand Needs To Get It Right It surely isn’t news to you that influencer marketing has been criticized for having a…Tracie NallMay 28, 2020
Women in Influencer Marketing: How To Lead a Company with Danielle Wiley of Sway Group Today we’re speaking with Danielle Wiley, Founder & CEO of Sway Group.Tracie NallMay 28, 2020
12 Marketing-Based Techniques For Attracting New Talent But how can a company best apply marketing principles to attracting talent? Twelve contributors to…Tracie NallMay 28, 2020
Why influencer agencies must be more than talent agents “Have your people call my people” is a well-worn phrase finding a voice among a…Tracie NallMay 27, 2020
How Will Experiential Marketing Evolve? 13 Experts Share Their Views One of the most innovative approaches to marketing in the last year has been the…Tracie NallMay 15, 2020