How To Use Influencers As Your Brand’s Secret Weapon For The Next Normal

For a while it seemed like we were on the verge of seeing a road map back to U.S. consumer spending in a post-pandemic world — then, the Delta variant came along, bringing a fresh wave of uncertainty. In this ever-shifting landscape, once again marketers are left wondering what kinds of economic recovery obstacles may be coming and how the next normal will drive consumer behaviors.