Podcast

Learn how influencer strategies can move beyond awareness and reach, driving real results for your business. Danielle shares her insights […]

Danielle is widely recognized as an industry leader in content marketing, influencer marketing and social media strategy. Prior to founding

Danielle Wiley, CEO of Sway Group joins More Perfect Marketing podcast host David Baer to chat about modern-day influencer marketing

Going from 25 clients at startup to 30,000 influencers, over the experienced course of 9 years, Sway’s network prioritizes quality content for their projects and clients while adapting to the times and changes of technology, including TikTok!

Join us to discuss how she built a two-page resume in two years, became an executive in two days, and why dads are more viable as influencers than ever.

Social influencers must pass “Go” through the office of Sway, led by Danielle Wiley. She’s brilliant, funny and tough. No one has a lock on social influence like Danielle Wiley. This is a must LISTEN.

Today we’re speaking with Danielle Wiley, Founder & CEO of Sway Group.

A lawsuit against Led Zeppelin opens up the door to less lawsuits for creative ideas building off of existing material. Coronavirus has cancelled everything. What’s next for live events? And will influencers, influence the next election. We speak with Danielle Wiley of The Sway Group to find out.

Danielle Wiley, CEO of Sway Group, joins this episode to talk about influencer marketing and how brands are using it to generate more demand for their products and services. Listen as Danielle and I dive into how influencer marketing works, why more and more companies in the B2B space are adopting it, and how you can win over customers with the power of story-telling.