23 Best Influencer Marketing Agencies That Can Help You Grow

July 15, 2020
With influencer marketing predicted to become a $15 billion industry, more and more marketers are joining the bandwagon. To meet...
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What’s a Creator Anyway? It Depends on the Platform

October 3, 2019
Creators are all over the news, but are they different from influencers? While it’s easy to say yes, it’s hard...
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‘Close Friends,’ for a Monthly Fee

September 17, 2019
Influencer culture has normalized charging money for all kinds of intimacy.
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New York’s Philharmonic Taps ‘Influencers’ to Lure Millennials

September 14, 2019
Orchestra invites social-media stars to promote its new season in a bid to give classical music a larger cultural footprint...
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Video Ads in Social Media 2019

September 5, 2019
Video creators helped put YouTube on the map, but social properties want a slice of that success, too. New moves...
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WHAT YOUR BRAND NEEDS TO KNOW ABOUT THE BURGEONING VIDEO-GAME STREAMING BATTLE

August 13, 2019
In this week's Technically Speaking, Microsoft’s Mixer presents a challenge to Amazon’s Twitch—using a real-life ninja.
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#SMTLive Recap: Discussing the Risks of Influencer Marketing

July 18, 2019
The stats don't lie - 95% of consumers favor credible content from industry influencers over material from brands, while 82%...
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