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6 Influencer Marketing Predictions For 2025

🎁 Gift Ideas for Everyone: Explore Our Top Picks!

How To Make The Most Of A QR Code In A Multichannel Marketing Strategy

Discover 2025 Influencer Marketing Trends with Sway Group 📈

Adaptability, Talent, and Trust: How 30 Agency Leaders Stay Ahead of the Curve

How To Keep B2B Outreach From Being Spammy

Check Out Sway Group's Latest Press Hits!🗞️

How 15 Agencies Are Preparing Now For Successful Holiday Campaigns

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How Independent Agency Sway Group Champions Humanity and Diversity in Influencer Marketing

Holiday Season 2024: Influencer Marketing Tips And Advice

Swayzine: Influencer Tips to Make Your Brand Shine This Holiday Season 🎁

Swayzine: New Season Alert – The Art of Sway Podcast with Casey Benedict!

Marketing execs believe deeper relationships, understanding influencers can avoid potential backlash in politics

Marketing Briefing: Harris, Trump recognize power of creators as agencies advise pausing content as election nears

DigiDay: Trademarks, drinks and podcasts: How viral creators like ‘Hawk Tuah Girl’ stretch their 15 minutes of fame

Forbes: 15 Exciting Trends That Are Impacting B2B Digital Marketing In 2024

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20 Mistakes Brands Make When They Go Viral For Negative Reasons

Forbes: Matching Influencer Tiers With Your Brand Goals: A Guide For TikTok And Instagram

AdAge: CHANEL UNDER SCRUTINY FOR BETHENNY FRANKEL VIRAL SOCIAL POSTS—WHAT BRANDS CAN LEARN

Forbes: Matching Influencer Tiers With Your Brand Goals: A Guide For TikTok And Instagram

Forbes: 17 Expert Insights Into The Rise Of AI Influencers

Forbes: 15 Emerging Social Media Trends To Leverage In Influencer Marketing

Forbes: Matching Influencer Tiers With Your Brand Goals: A Guide For TikTok And Instagram

Forbes: How To Refresh 17 Tried-And-True Marketing Strategies For Gen-Z

Forbes: Matching Influencer Tiers With Your Brand Goals: A Guide For TikTok And Instagram

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Forbes: How Marketers Can Build Strong Relationships With Sales Teams

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FAST CO: 16 ways to create engaging advertising and attract new customers

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Forbes: Choosing The Right Influencer Agency: 5 Key Questions To Ask

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FAST CO: Creating a better workplace: 20 ways to leverage innovative technology

Forbes: How To Improve Remote And Hybrid Collaboration For Agency Teams

FAST CO: 19 B2B marketing trends to enhance your 2024 business prospects

Forbes: Affiliate Marketing And Influencers: Redefining Brand Engagement In 2024

Forbes: 15 Agency Pros Share Interesting Client Challenges And Lessons Learned

FAST CO: 16 ways to prepare for the next holiday campaign

Forbes: 15 Affordable Ways Brands Can Capitalize On The Super Bowl

Forbes: 5 Reasons To Partner With Influencers For Charity Campaigns

DIGIDAY: WTF is allowlisting?

Forbes: 14 Ways Digital Marketers Can Show ROI And Protect Privacy

DIGIDAY: As influencer marketing grows up, vetting gets more serious for creator partnerships

FAST CO: 18 executives discuss their professional drive and determination

DigiDay: How agencies are measuring impact for brands beyond the classic core metrics

MoneyWise: The Rise of 'Grandfluencers'

RetailBoss: 5 Expert Tips for Leveraging Retail Influencer Marketing

DIGIDAY: Why concerns of influencer marketing oversaturation are overblown

FORBES: 20 Agency Leaders Share Lessons They Learned From Unrelated Fields

Flexspace: Promoting trust and employee engagement with remote teams: An interview with Danielle Wiley, CEO, Sway Group

FORBES: Personal Influencer Connections Vs. For You Page Viral Moments

DIGIDAY: Marketing Briefing: Why influencers are worried about crossing the actor’s strike picket line

DIGIDAY: CreatorIQ develops metrics showing the return on influencer marketing

FORBES: How Commodity Brands Can Thrive With Social Media Influencers

FORBES: Nostalgia: A Secret Weapon For Influencer Marketing Success

INSIDER: 'Vanderpump Rules' star Ariana Madix is cashing in on her heartbreak

FAST CO: 20 Life Lessons that have built stronger leaders

RETRO REWIND Spotify Playlist: Swayin' through the 80's and 90's

FORBES: 15 Top Tips For Creating Platform- And Creator-First Campaign Strategies

FORBES: What 20 Agency Leaders Are Doing To Better Understand And Embrace AI

FORBES: How To Overcome 3 Common Franchise Brand Challenges With Influencer Marketing

SWAY BLOG: AI Headshots Can't Replace Human Element

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MEDIAPOST: Bud Light Controversy

The Art of Sway Crossword Puzzle + Answers

AD AGE: Creators pretend to be at Coachella—What it means for brands' influencer event strategies

FAST CO: 3 Ways ChatGPT can help marketers

FAST CO: 14 ways to engage customers at a pop-up shop or kiosk

MEDIAPOST: Meta Branded Content Tool Updates

AD EXCHANGER: Agencies Weigh In On What To Do If A TikTok Ban Goes Through

FAST CO: Tips for Creating Content to Build Brand Loyalty

FORBES: Why Smaller Influencers Outshine Mega-Influencers In The Age Of Social Media

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Boost Sales With Co-op Advertising With Influencers

FORBES: YouTube Shorts may be a Brand's Best Friend in 2023

FORBES: 4 Ways to Survive Social Media Chaos in 2023

Working with Travel Influencers: Quick Guide for Brands

FORBES: 6 Influencer Marketing Trends To Watch For In 2023

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