During a year long engagement, Day Owl wines utilized Sway’s Creative Content Studio twice to deliver brand owned, high quality photography.
The first photo shoot took place in conjunction with Day Owl’s Alt Summit Conference sponsorship. Sway Group was on-hand at the conference to recruit and manage influencers as well as photograph the event for use on their social channels and in marketing promotion.
The second photo shoot took place at the Day Owl Friendsgiving influencer event. Sway organized a live event in Los Angeles where influencers came together to taste Day Owl Rosé, enjoy drink recipes and food pairings, and have a fun afternoon celebrating Friendsgiving. The shoot resulted in beautiful brand-owned photography to be used in their marketing efforts.